This project was to create the campaign for the 2015 Sacramento Horror Film Festival. The first thing that popped up in my head as I was brainstorming was scary toys featured in movies. So the theme for the 2015 SHFF is “Attack of the Toys”. Movies such as “Gremlins”, “Bride of Chucky” and “Attack of the Puppet People” are featured. The overall campaign consists of a poster, postcard, web/mobile app prototypes, and a handheld schedule.